Kadam is a devanagari display typeface with a family of 4 fonts that range from regular to reverse contrast. Two weights were manually constructed, while the other two were created using interpolation.
Compared to Latin, there are very few Devanagari typefaces available for use. We often see devanagari typefaces based on their Latin counterparts, so we chose to design one from scratch, with its own characteristics. Kadam’s monolinear, low contrast and high contrast weights provide a fresh and experimental visual style. Along with varying contrast, it is defined by its wide letterforms, knots with large counters, vertical terminals and thin stems.
Characters in the 4 weights – from monolinear to reverse contrast.
Process behind arriving at the final letterforms.
The monolinear weight set in sample body text.
The typeface used for concept matchbox designs.
This project was done along with partner Stuti Sukhani.
